Frustration-Free Packaging Negative Feedback Reduction at Amazon

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Frustration-free packaged products have earned an average 73% reduction in negative feedback on Amazon.com.

As of September 2010, only about 600 of Amazon's products come in frustration-free packaging.

("Frustration-free packaging" is packaging without plastic casing or air-bubble wrap. It usually uses recycled cardboard.)

[edit] Source

The New York Times, Packaging Is All the Rage, and Not in a Good Way, 9/7/2010

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